استخدام تطبيقات الذكاء الإصطناعي Chat GPT-Gemini Genesis في الإنتاج الصحفي وانعكاسها على الممارسين الصحفيين" دراسة استكشافية"

Use of artificial intelligence applications Chat GPT-Gemini Genesis in press production and reflection on journalists' practitioners "exploratory study

Abstract

The media in general, and the press in particular, have witnessed a long history with its technology and its rapid and enormous developments, Related applications in many different fields And over time, the press has been described as adaptable to modern technology for centuries, This is what you're trying to bring about now with AI, despite all the unprecedented transformative features of AI technology.The study was based on the importance of using Chat GPT-Gemini applications in the production, editing and reflection of journalistic materials on journalists' practices as one of the most important applications of artificial intelligence, and their current and future impacts on the press process fully, as well as the identification of access to a scientific addition in the field of media scientific research, where the application of GPT applications technology, and the study's questions came "How are artificial intelligence applications Chat Gpt- Gemini used in press production?, The study's methodological procedures were based on exploratory or exploratory studies and the current study relied on a mixed approach that combined quantitative and qualitative methods to provide a comprehensive and integrated view of the potential impacts of artificial intelligence applications on the press and journalists' practitioners. The study also used a questionnaire tool to collect data from a large number of journalists using in-depth applications and interviews. The results of the study then found the diversity of the l